Logo design for Market Rasen's oldest family-run shop (established in 1892!), Lancaster & Son butchers.
Being the oldest run family butchers in Market Rasen, and one of the most established in Lincolnshire, it seemed very apt to maintain a traditional feel within this logo design. Using reds and blues, we have achieved the quintessentially ‘British’ aesthetic, synonymous with traditional butchers shop signage and identity. The design draws on traditional graphic styles, presented in a contemporary, airy aesthetic, presenting a business that is modern, sustainable and forward thinking, but with a rich and knowledgable heritage.